In the US, we often have pointed to Ray Anderson’s inspiring journey from industrialist to industrial champion for sustainability.
China Daily has a similar story (see “Corporate Chief Goes Green“) about Jim Zhang, a former business head from Ericsson who is now the leader of the North Asian region of The Nature Conservancy. While Anderson stayed on (until his recent death) as CEO of Interface/FLOR, Zhang left Ericsson to take on the Nature Conservancy post.
In the case of Ray Anderson, it was a book (Paul Hawken’s The Ecology of Commerce).
In the case of Jim Zhang, it was a project to help save the Tibetan antelope from extinction.
If nothing else, this gives us a chance to to feature the wonderful video clip of Ray Anderson which we sometimes use in our talks. Watch it, maybe you can have an é “æ‚Ÿ (epiphany) also!