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changeIn our book we’ve described how project managers can be change agents in their enterprises – not activists or tree-huggers, but change agents to bring the company more – well – change.  Change in terms different ways of doing things, but also change in the form of quarters, nickels, and dimes.  Lots, and lots of quarters, nickels and dimes, and dollars and Euros and yuan and shekels, so many coins in fact, that we’re talking about trillions of them.

A book we discovered after our manuscript was complete – unfortunately – is a pioneering book (2001) by Pamela Gordon called, “Lean and Green:  Profit for your workplace and the environment“.  You will find a rich source of information at this site, which will not only let you order the book but which also has a great video with Pam describing her motivation for writing the book and some of its background.  Her logic in the video and in the book is impeccable, and it has the following features:

      • Debunks the myth that businesses must choose between profit and the environment
      • Shows how anyone, at any level of an organization, can help increase revenues by reducing harmful environmental impact
      • More than 100 compelling, real-life examples from 20 prominent and varied organizations, including Intel, Louisiana-Pacific, Horizon Organic Dairy, and Apple Computer
      • Chapter summaries provide easy “you-can-do-it” action steps that will yield immediate results

In any case, we’d like to (with Pamela’s permission, of course, which we indeed have) provide you with some of the highlights of her chapter on Environmental Management Systems.

We assert that PMs should “link” their projects’ charters to the EMS of the enterprise - and if their organization doesn’t have one, be the change agent to be sure that the enterprise adopts one.  So this is important stuff here!

First of all, what is an Environmental Management System?

It’s “environmental policies, how-to-instructions, and accountability measures for continual improvement” that “help your organization minimize harm to the planet and benefit from all the cost savings and revenue opportunities that Lean and Green organizations enjoy”.  It deals with goals, guidelines as to how to achieve them.  So it’s part vision and strategy, and part tactics.

Pamela interviewed many companies, amongst them Agilent, Apple, Celestica, IBM, Intel, Kyocera, British Aerospace, NEC, Philips, Polaroid, Sony, and TI, to find out what common threads their EMS had and singled out some best practices and tips we thought we would share with you.

Ten Suggestions

1. First consider the areas of largest environmental impact

2. Let employees know that the system was created because the organization cares about the environment

3. Embed the EMS’ requirements into the organization’s existing systems

4. Have each site or group form a cross-functional team to identify gaps between current practices and environmental goals, then have the EMS fill those gaps.

5. Use simple language.

6. Check frequently with each of the organization’s sites or groups to offer help in working with the system.

7. Match your employee training style to your organization’s culture.

8. Get outside help in creating your system.

9. Roll out the system in phases.

10. Add to your first time estimate.

The book “colors in” each of these points with details and examples from the companies interviewed by the author – but this should give you the gist of the suggestions.

Three pitfalls to avoid

1. Burdening people with bureaucracy.

2. Creating short-lived systems.

3. Depending on a single employee.


Eerily insightful

With the Deepwater Horizon disaster now heading towards its 100th day, it’s interesting to note Pamela’s highly insightful sidebar about being “prepared for emergencies”.  In fact it’s particularly interesting (and almost spooky) that the example – although about Apple, not BP, and thus the low numbers – was about of 20,000 gallons of spilled oil, and focuses on the regulatory and legal ramifications as well as how it would affect Apple’s image.


An example 10,000-meter view of an EMS

One company’s EMS is summarized (you’ll have to buy the book to find out which one) below :

1. Pollution prevention

2. Hazardous Material Shortage

3. Contingency and Emergency Response Plans

4. Hazardous Waste Management

5. Energy Conservation and Air Management

6. Water Conservation

7. Design for Environment

8. Site Acquisition and Closure

We assert that as a project manager, you could look at that simple high-level outline of an EMS and find many ‘connecting points’ to a project plan.  Projects use materials, during construction (and of course when the product of the project is in steady-state use – a subject for a posting on Life Cycle Analysis).  Projects use water, air, and need contingency plans.  So hopefully you recognize your PM discipline here.  That’s our point.  PMs need to be connected to the way the organization does business and now that includes Environmental Management Systems.

So be the change!

And help your company bring in the change!

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ipad and jobs

How green is the iPad?

We use the word “Greenality” which is an intentional cross between green and quality - we assert that like quality, green has to be planned, designed and built in from the very start, and not tacked on as an afterthought.  Did Apple do this well in the iPad?

This is a hot topic, and it illustrates some of the principles of Green Project Management, because it should help hone the thinking skills of a PM who is focused only on the development of a product, or its advertising campaign, and not on the larger picture – including the full Life Cycle Assessment of the device.

Rather than lots of new content here, we selected some extracts of already-written postings about the iPad (our own form of re-use) for your convenience.

From Greener Computing:

“Every time a real, physical CD (remember those?) is purchased, it is the product of an extensive supply chain. Raw oil is processed into plastics. Plastics are turned into CD blanks. CDs are burnt en masse and liner notes are printed with a variety of synthetic inks. The product is shipped (usually) in little plastic jewel cases which are as fragile as they are infuriating to open with scraps of tape sealing them shut. It is all done on costly machinery in large rooms with fluorescent lighting and the product is transported in a diesel burning truck. Toxic materials, electricity and transport can all be eliminated from this industry by going digital.”

…of course, the electronics that are needed to record, send, receive, and play the media is not environmentally-innocent either.

“There is also the huge problem of end-of-life management for these gadgets. Electronics recycling is at best a nascent market — as we write about all the time on GreenerComputing, and which we find in our annual State of Green Business report. At worst, we’re throwing away far more gadgets than we should be, and neither manufacturers, retailers or governments have yet put in place a good way to collect even a fraction of what’s discarded.”

From Eco-sugar:

“the iPad is eco-friendly — coming stocked with arsenic-free display glass as well as a mercury-free LCD screen. Thankfully, the entire device is free of any toxic BFR and PVC chemicals, while the body of the iPad is enclosed with recycled aluminum and glass, so you know your iPad won’t do any damage to mother earth.”

Not so sure about NO damage…

From GreenBiz comes a much more critical (and realistic) review:

“production of electronics has a huge environmental impact. Precious and rare metals are used to build them, global supply chains (and the associated transportation) bring the materials to manufacturers and the gadgets to market, and there is energy used during the product lifetime.

Then there is the problem of “end-of-life.” We throw away far more electronic gadgets than we should and even those organizations that have “take back” programs don’t have a good place to collect, reuse, or recyle what’s discarded.”  The author, Matthew Wheeland, goes on to say, “In a nutshell, the iPad is a nifty little gadget, I’m sure it will do wonders for how people engage with technology, and hopefully will give a boost to the flagging newspaper- and book-publishing industries, but it is still another resource-intensive gadget that will be an add-on rather than a replacement.”

We hope these quotes and links increase your awareness about the true impacts of the product of your project.  It looks like Apple has done some thinking in this area, and that’s to be applauded.  But there’s more thinking (and doing!) needed.

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